Suffolk University

How this program compares

At an estimated $67.5K in total tuition, the Online MBA: Artificial Intelligence in Marketing sits about 57% above the $42.9K average for AI master's programs in our database — placing it in the 82nd percentile on cost among the 394 we track at this level. It is one of the 54% of programs in our database offered fully or partly online.

Admission Snapshot

Typical admitted student: A bachelor's degree from an accredited institution with a minimum GPA of 3.0 is required, along with professional work experience in business or marketing often preferred for MBA programs. GMAT or GRE scores may be required or waived based on experience.

About This Program

A future-focused MBA concentration exploring the strategic use of AI to enhance marketing practices, customer relationships, and brand development. Coursework concentrates on Machine Learning and AI Engineering / Applied AI. Most students complete it in about 1 year.

Develop AI-driven marketing strategies using predictive analytics.

Budget planners should note $67.5K estimated total tuition (82nd percentile among AI master's programs, above the $42.9K average). Applicants should weigh that premium against the program's outcomes and brand.

It is one of 27 AI-related programs we track in Massachusetts, of which about 56% offer an online option. On price, it comes in higher than about 73% of the Massachusetts programs in our data, where typical tuition runs near $58.9K.

Graduates frequently move into roles such as AI Engineer, with reported salaries around $135,000.

Career Outcomes

Suffolk University positions this mba track for AI Engineer careers — typical offers cluster around $135,000. Its focus on Machine Learning and AI Engineering / Applied AI maps directly to how employers in retail & e-commerce ai screen for specialized skills rather than generic degrees. Federal projections for this occupational area point to roughly 10% growth this decade — verify the current figure on the BLS Occupational Outlook Handbook before you rely on it.

• 1. AI Marketing Manager
• 2. Digital Marketing Analyst
• 3. Consumer Insights Director
• 4. Marketing Technology Consultant

What You'll Learn

• Develop AI-driven marketing strategies using predictive analytics.
• Analyze consumer data with machine learning models.
• Apply AI tools for personalized marketing campaigns.
• Evaluate ethical implications of AI in marketing decisions.

Curriculum Highlights

The curriculum integrates core MBA studies with specialized marketing topics such as market research, digital marketing analytics, and AI marketing strategy.

Top Employers

Graduates work at companies like Google, Amazon, Nielsen, and Procter & Gamble.

Admissions

Admission to Suffolk University's Online MBA: Artificial Intelligence in Marketing generally expects a bachelor's degree. The GRE is optional here — a growing norm among AI programs — so applicants can often lead with coursework, projects and recommendations instead. Deadlines, testing policies and funding change year to year, so confirm the current requirements on the official program page before applying.

Application Materials

• Statement of Purpose: Required
• Letters of Recommendation: 2–3
• Resume: Required
• Transcripts: Official transcripts required

Frequently Asked Questions