American University

How this program compares

Budget-wise, $249.6K puts this bachelor's program at the 93rd percentile on cost — about 178% above the $89.8K average across 186 comparable listings. It runs on a full-time schedule (on-campus).

Admission Snapshot

Typical admitted student: High school diploma or equivalent with a minimum GPA of 3.0 preferred; SAT/ACT scores optional but recommended for competitive applicants. Related high school coursework in math, statistics, or computer science strengthens applications.

About This Program

This comprehensive major masterfully combines business intelligence with artificial intelligence to prepare students for the future of work. Coursework concentrates on Machine Learning and AI Ethics/Policy. Most students complete it in about 4 years.

Apply data analytics techniques to solve business problems and drive strategic decisions.

Estimated total tuition is $249.6K, above the $89.8K average for AI bachelor's programs in our database and in the 93rd percentile on cost at this level. Applicants should weigh that premium against the program's outcomes and brand.

It is one of 15 AI-related programs we track in District of Columbia, of which about 60% offer an online option. On price, it comes in higher than about 87% of the District of Columbia programs in our data, where typical tuition runs near $83.4K.

Graduates frequently move into roles such as Data Analyst, with reported salaries around $85,000.

Career Outcomes

American University positions this bachelor track for Data Analyst careers — typical offers cluster around $85,000. Its focus on Machine Learning and AI Ethics/Policy maps directly to how employers in business ai screen for specialized skills rather than generic degrees. Federal projections for this occupational area point to roughly 35% growth this decade — verify the current figure on the BLS Occupational Outlook Handbook before you rely on it.

• 1. Business Intelligence Analyst
• 2. Data Analyst
• 3. AI Business Consultant
• 4. Predictive Analytics Specialist

What You'll Learn

• Apply data analytics techniques to solve business problems and drive strategic decisions.
• Build and deploy machine learning models for predictive insights in business contexts.
• Leverage AI tools for optimization in operations, marketing, and finance.
• Analyze big data to uncover trends and inform ethical business strategies.

Curriculum Highlights

The curriculum focuses on applied statistics, managing digital organizations, and implementing AI for competitive business advantages.

Top Employers

Top employers include consulting firms like Deloitte and Accenture, tech companies like Google and Amazon, financial institutions like JPMorgan Chase, and analytics-driven corporations like Nielsen.

Admissions

Admission to American University's Undergraduate Major in Business Analytics & AI generally expects a high school diploma. The GRE is not required here — a growing norm among AI programs — so applicants can often lead with coursework, projects and recommendations instead. Deadlines, testing policies and funding change year to year, so confirm the current requirements on the official program page before applying.

Application Materials

• Statement of Purpose: Required
• Letters of Recommendation: 2
• Resume: Optional
• Transcripts: Official transcripts required

Frequently Asked Questions